Iminlikewithyou Gets VC Cash For New Game

Om Malik, Thursday, June 26, 2008 at 2:30 PM PT Comments (2)

Iminlikewithyou, a New York-based dating game start-up has raised $1.5 million in Series B round of funding from Spark Capital, and a bunch of influential angels including Marc Andreessen. Baseline Ventures and Betaworks, also had previously invested in the company joined this round of capital. Bijan Sabet, who recently made news for investing in Twitter is joining the board of Iminlikewithyou.

I wrote about Iminlikewithyou at the time of their launch and found their dating-gaming platform very compelling and addicting. Over a period of time, I made many friends because of that platform. The gaming focus didn’t quite turn Iminlikewithyou into a web-sensation. Co-founder Charles Forman, refocused Iminlikewithyou as a way to build casual games.

That strategy seems to be working for the company, as it has gained some popularity for its four games - Blockles, Dinglepop, Drawmything, and Gemmers. Blockles looks like a clone of Tetris, but with a realtime multiplayer twist. Competing against many people in realtime makes these variants of old classics exciting and very social.

Iminlikewithyou, while keeping its dating site alive, will offer this real time casual gaming platform to third party developers who can develop games that can be played anywhere on the web. The move comes at a time when there is a growing interest in casual games, especially among investors who see ad-supported games and virtual goods as the next big pot of gold. Maybe!. I say that because these games and gaming start-ups need to get a big audience before they hope to crank up the money engine.

As part of this new round, Pooj Preena, former Skype executive who till recently worked for Betaworks is joining the company as Chief Operating Officer, hoping to build the basic infrastructure of the company. While I am happy for Pooj, it sucks because he is one of my best friends in San Francisco and he is going to move to New York. Maybe Pooj can calm down Forman, who is “mercurial” to put it mildly. (For a detailed litany of his antics, check out Valleywag). His co-founder, Dan Albritton has left the company.

Related Links:

  • The truth about the biz of casual games.
  • What makes gaming social
  • Rating: 53% Thumbs Up Thumbs Down
    Print

    2 comments so far

    June 26th, 2008
    3:27 PM PT
    Nav said:

    Score! Congrats Charles and EJ! Looking forward to Baloono .. ok now time to waste another hour on Blockles :/

    June 26th, 2008
    3:39 PM PT
    Dan McGrady said:

    I was addicted to Drawmything for about a week and eventually got my friends addicted.

    We eventually stopped playing, but it was fun while it lasted.

    Leave a Comment

    Get the comments RSS feed, instant notification of new comments

    Most Comments

    Mozilla Not Worried About Google Browser
    Om Malik, September 1, 77 comments
    Why is Google Releasing a Browser?
    Om Malik, September 1, 60 comments
    Why Did Google Abandon Firefox?
    Liz Gannes, September 2, 50 comments
    Joost To Kill Desktop Client
    Om Malik, September 5, 43 comments
    Google Browser Puts the Cloud To Work
    Om Malik, September 2, 39 comments

    Highest Rated

    Why Did Google Abandon Firefox?
    Liz Gannes, September 2, 61%
    Coming Soon: PC-as-a-Service over Broadband
    Allan Leinwand, August 30, 75%
    F|R Crib Sheet: 5 Guerilla Tactics for Good Marketing
    Carleen Hawn, August 30, 86%
    NebuAd Loses CEO, Won’t Admit Defeat
    Stacey Higginbotham, September 2, 62%
    Carbonite CEO: Online Backups Sell
    Om Malik, August 31, 64%
    Close
    E-mail It